Category: Social Media

Synopsis of Episode The day when social media’s only purpose was to increase site traffic is long gone. It’s a destination in and of itself, thus it must exist independently. Social Media Manager at HiBob and all-around smart guy Ale Schlesinger drops by the Beyond the Post podcast to talk about the development of social […]

Reaching out to potential business clients as an accountant can be difficult, especially when competing with larger firms that have more resources. The small accounting firm is relying more and more on online platforms to promote its services. No, hold on a second. How about using social media to promote your accounting firm? I can’t […]

It should come as no surprise that Instagram’s Reels have become its most popular and rapidly expanding feature, given that they may improve the performance of your Instagram profile.Let’s talk about some of the more complex and less intuitive elements of Reels that you might have overlooked. If you use these tools, it’s possible that […]

In actuality, it is a lot more potent instrument than Facebook when it comes to generating a sizable fan audience (or subscription base, if you want) without a hefty advertising spend. In order to keep your Facebook page’s “likes” up, you need to attract people to it through effective promotion. If you want something to […]

You need a social media plan if you plan to use social media. You need a marketing strategy to make the most of social media marketing for your business. Here are some suggestions for making your social media content more strategic, regardless of whether you already have a formal strategy written down or not. Identify […]

TikTok is a multimedia platform that transcends the confines of traditional social media. While entertaining and engaging videos are a great addition to your content strategy, the audio component is what will ultimately determine the channel’s level of virality and success. The focus of TikTok is on audio. Your best video could sink or rocket […]

As compared to more traditional forms of marketing, reaching out to influential people may have a significant impact on your brand’s reputation and visibility. To put it simply, an influencer is a person who can help you reach a huge audience and spread the word about your product. Since the target market already respects the […]

When it comes to social media, TikTok is one of the most cutting-edge options. It lacks, however, a vital component that has been present on other platforms for quite some time. Ads can be directed specifically at a user’s fan base. But that’s about to change with the launch of “Business account audience” in TikTok’s […]

What began as a silly app for teenagers has evolved into a powerful advertising tool. Since its 2017 debut, TikTok has attracted more than 800 million monthly active users. Because to this fact, it is now among the most visited social networking platforms in the world. It’s also the one with the most rapid expansion. […]

TikTok is undeniably one of the most rapidly expanding social media platforms, allowing users to upload and share short videos enhanced by a variety of artistic tools, such as filters, music, and special effects. Approximately 60% of TikTok’s users are between the ages of 16 and 24, indicating that it has successfully attracted the younger […]